The Brief · Event Consultancy
Events engineered to perform.
Commercial strategy, design, sales, budgeting, marketing and onsite delivery for shows, conferences and member events.
The Ledger · Bespoke Publishing
Editions worth keeping.
Journals, trend reports and whitepapers, in digital and small-batch print, written and designed for clubs, associations and membership bodies.
Classic Automotive✦
Pet Care✦
Energy✦
Outdoor Lifestyle✦
Food Lifestyle✦
Interior Design & Décor✦
Construction Machinery✦
Building Trades✦
Associations✦
Not-for-Profit✦
Clubs✦
Marque II Media
Five disciplines, one standard. We help organisations with something to say gather their people, publish their thinking, and be heard — with the polish of a premium brand and the warmth of genuine community connection.
0+
Years across events, exhibitions and specialist media
0
Sectors where we speak the language, from classic cars to construction plant
0
Specialist services that work alone or together as one team
The House of Marque II
Five imprints. One house.
Marque II · Event Consultancy
The Brief
From first idea to delivery, our expertise helps you build your events. Whether you need a sounding board, a professional assessment, an execution strategy or full and final delivery, we bring 25 years of event management experience to power your live events and activations.
- — Event strategy
- — Format & design
- — Sales & sponsorship
- — Budgeting & P&L
- — Marketing strategy
- — Onsite delivery
Marque II · Bespoke Publishing
The Ledger
We produce publications that members actually read and keep. We plan, commission, write, design and produce digital editions and small-batch print that put your organisation's knowledge on record.
- — Member journals
- — Trend reports
- — Whitepapers
- — Anniversary books
- — Digital editions
- — Small-batch print
Marque II · Graphic Design
The Studio
Brand identities, campaigns and advertising that look as good on a show-floor banner as they do on your device.
Identity · Advertising · Event graphics · Editorial layout · Signage · Wayfinding
See the studio’s work →Marque II · Copy & Journalism
The Copy Desk
Interesting, informative and persuasive writing, from features and interviews to web copy, social media content and sales material.
Features · Interviews · Web & sales copy · Press
Commission copy →Marque II · Speaker Services
The Podium
Keynotes, panels, chairing and training for conferences, events and education, across eleven specialist sectors.
Keynotes · Panels · Chairing · Workshops
See the topics →Portfolio
Two streams of work
We help put you face to face with your audience and your members. Just take a look at our track record.
The Brief — Previous Events
Case studies
Classic Automotive
Motorclassica
Home of the Australian International Concours d’Elegance
- Visitors
- 24,000+
- Concours cars
- 100+
- Exhibitors
- 80
- 120+ club cars in Club Sandwich
- VIP hospitality
- International celebrity guests
- Tour Classica
- Gala opening night
- Student vocational education program
- Restoration Theatre
- Main Stage discussions
- Collector Car Auction
Outdoor Lifestyle
National 4x4 Outdoors Show
Consumer show for the four-wheel-drive and outdoor community
- Visitors
- 34,000+
- Exhibitors
- 200+
- Celebrity stages
- 2
- 4x4 Proving Ground
- Monster truck & FMX displays
- Snake and reptile safety demonstrations
- Isuzu Iron Summit
- Hot Wheels Stunt Team
Construction Machinery
Australian Construction Equipment Expo
Trade expo with live machinery on show
- Show area
- 20,000 sqm
- Exhibitors
- 200+
- Seminar stage
- Dancing diggers
- Excavator test drives
- Careers Day
- Skid Steer stunt show
The Studio · Brands & Creative Development
Brands built to be recognised.
Led by our Head of Creative, Sam Morel, the studio develops identities, expo branding, signage and wayfinding for Australian and international brands, from the first logo sketch to the sign on the wall.
Meet Sam →Identity
Logos and brand systems
Expo branding
Saab · Motor Show Sydney
Wayfinding
Cabrini Hospital · Perth Arena
Signage
Newcastle Maritime Museum
v. The Podium · Speaker Services
Experts who can hold a room.
Keynotes, panel chairs, after-dinner talks and training sessions for conferences, exhibitions and education programmes. Every talk is written for your audience, never pulled off a shelf.
- Keynotes & opening addresses
- Panel moderation & conference chairing
- Workshops, masterclasses & CPD
- After-dinner & awards hosting
Topics & sectors
Classic Automotive
Pet Care
Energy
Outdoor Lifestyle
Food Lifestyle
Interior Design & Décor
Construction Machinery
Building Trades
Associations
Not-for-Profit
Clubs
01
Brief
We learn your audience, the objectives and the tone of the room.
02
Shape
The talk is written to fit your programme, your timing and your sponsors.
03
Deliver
Delivered on the day, with slides, follow-up notes and content you can reuse.
The Copy Desk · Published journalism
Straight from the page.
Give us the topic, agree on the brief and methodology and The Copy Desk brings your story together with quality, well-researched journalism. Light and fun, personal, historical or commercially focussed, we bring your stories to life with words that jump off the page.
Marella Rivolta
Retromotive · Issue 13
Words: Paul Mathers · Photography: Marco Annunziata & Davide De Martis
Lancia Sibilo
Retromotive · Issue 14
Words: Paul Mathers · Photography: Marco Annunziata
i. The Brief · From the event floor
“To work closely with you, as I have, over the last ten years has been a pleasure. From our early tentative steps to the great show that closed just three days ago, Motorclassica has always been a big success. It is rated by ICJAG in the US as one of the top ten car shows in the world, with yourself as one of the top ten event directors. A mighty fine achievement.”
“Well done, Paul! Thank you again for the work you have undertaken with Motorclassica and for affording me the opportunity to be associated with what has become the leading classic motoring event in Australia.”
“I first met you in 2009 and have thoroughly enjoyed your company & your event over the last 10 years. I don’t believe Motorclassica would have been anywhere near as successful without your involvement and I just wanted to thank you from my heart and wish you all the best for the future.”
“I have really appreciated your help over the last three years at Motorclassica. It is a fabulous event and you can be justifiably proud of what you have created.”
“It has been such a pleasure working with you and thank you for allowing me to be a part of your event, I’ve loved every minute of helping your spaces come to life.”
“You have a wonderful team who always treated me with kindness and a professional attitude throughout.”
ii. The Ledger · From the readers
“Great edition Paul, thank you for your efforts!”
“Congratulations on your first issue! It looks fantastic and I love the alliteration in your new report titles.”
“Just wanted to say congratulations on your first Sidescreen and also to Sam for the behind the scenes work.”
“It’s terrific to see the magazine is in safe hands once again.”
“Brilliant magazine – well done!!!”
“Thank you for the Sidescreen Paul. Another giant step for mankind! It looks fantastic.”
How we work
Commercial minds. Editorial hearts.
Every project starts with the same question: what does success look like for you and for your audience? Then we put a number on it, and work towards it.
-
01
Listen
Stakeholder sessions, audience insight and an honest look at what has worked before and what has not.
-
02
Frame
A clear written brief covering objectives, budget, timeline and measures of success, agreed before any spend.
-
03
Make
Design, writing, sales and production, run by one accountable team with no handovers lost between agencies.
-
04
Deliver & review
On the floor, on the press or on the stage, followed by a debrief against the numbers we agreed at the start.
Five imprints · One house
BriefLedgerStudioCopyPodium
About Marque II
A second mark, made with care.
In motoring, a Mark II is the version that improves on the first: refined, better engineered and built on what came before. That is the standard we hold ourselves to. We take what an organisation already does well and make it sharper, better run and more valuable to the people it serves.
You work directly with the people doing the work, from the first meeting to the final debrief.
Professional
Clear budgets, honest timelines, measurable outcomes.
Relatable
We know your sector and talk to your audience in its own language.
Classy
High standards of craft in every edition, stand and speech.
Inclusive
Work that welcomes newcomers as warmly as long-standing members.
Our people
Marque II Media
Paul Mathers
CEO & Editor
Paul Mathers is the founder of Marque II Media with more than 25 years in media, creating and managing some of Australia’s best-loved consumer and trade events including Motorclassica, the National 4x4 & Outdoors Show, the Sydney Motorcycle Show, the Power + Utilities Australia, the National Tradesman’s Expo and the Australian Construction Equipment Expo.
With a further background in classic automotive journalism and editing, Paul brings brands to life, both in person and on the page, having written for Retromotive, Just Cars and Exhibition Industry News. He is a seasoned broadcast media contributor, podcaster and engaging MC and keynote speaker.
Sam Morel
Head of Creative
Sam is a multi-disciplined and multi-dimensional graphic designer who has worked with a plethora of international and Australian brands, as well as affiliated designers and architects within the creative fraternity. He is known for his ability to adapt to ever-changing creative environments, allowing him to better serve our clients.
Sam is driven to improve, create, optimise, strategise and collaborate with clients to ensure they reach their individual business goals.
Start a conversation
Tell us about the brief.
Whether it is a show to rescue, a journal to launch or a keynote to fill, we will reply within one working day with initial thoughts and next steps.
- paul@marque2media.com
- Based in
- Melbourne, Australia